Core's ideas use humour to leverage brand truths and dial up specific product features that illustrate the depth of human connections with real matches to real dates.
Says Christian Finucane, creative partner at Core: "The category is highly competitive and evolving, but after 18 years RSVP remains the most trusted brand for those looking for meaningful dates."The refreshed brand, 'Find a Keeper' tagline and new campaign reflects the changing way people are choosing to meet people and the spots highlight the everyday situations that are relatable to anyone who has been in the dating game."Says Lara Delahunty, senior marketing manager at RSVP: "RSVP is home-grown, modern, and captures the excitement of dating.
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In 1979, Rupert Murdoch attempted to take over rival The Herald and Weekly Times.
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John Fairfax purchased The Sydney Morning Herald in 1841 and the family retained control of the business until late in the twentieth century.
Several generations of the Fairfax family continued to control the company.
We have bought our first home, are getting married in June and trying for a family!!
Fairfax Media Limited [ASX: FXJ] (formerly John Fairfax and Sons) is one of the largest media companies in Australia and New Zealand, with investment in newspaper, magazines, radio and the internet.
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